Instead of trying to win over the crushing noise of your competition, get in front of your future customer before they even know who you are. You know the kind of value you bring to your buyer. But do they? No, they don’t. Standing out from your competitors is not a matter of luck.
Reframe your strategy.
For your growth as a realtor, your unique value must be seen by your potential client. For them to see your value, first…you have to see you…from their perspective. Otherwise, their perception is that you’re no different, or no better or worse than your competitors.
Shift your focus.
Roughly 1% of your prospective buyers are ready to buy at any given moment. Cultivating the other 99% into buyer’s of your excellent service only takes a little intention on your part. It doesn’t need to take a lot of time.
Cultivate your field and feed them on their journey.