Blogs On Purpose

Covering business, marketing, priority management, the hustle…and so much more.

The Four Lifecycles of Business

Lifecycles of Business Did you know there are life cycles in your business? Do you know how to get the most out of each cycle? Understanding each one—and how to maximize them—empowers you to extend the lifespan of your business. THE FOUR STAGES OF A BUSINESS LIFE...

The Other Secret Not to Miss

You Need Raving Fans You've seen them, right? The "secret to __________ is to __________." Having customers is great. But having raving fans is much, much better. So how do you convert a customer into a raving fan? It's not as hard as you might think. At the core of a...

Create Relational Glue to Grow Your Business

Is Relational Glue Even A Thing? Yep. Think of "bonding." If you're a parent you know how important that is. In fact, if you have ever had a close relationship with anyone, having that relational glue is crucial to holding you together, right? Therefore, it's a thing...
The Four Lifecycles of Business

The Four Lifecycles of Business

Lifecycles of Business Did you know there are life cycles in your business? Do you know how to get the most out of each cycle? Understanding each one—and how to maximize them—empowers you to extend the lifespan of your business. THE FOUR STAGES OF A BUSINESS LIFE...

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Swimming in the Same Pond

Swimming in the Same Pond

Landing the "Big One" It may not be your preferred metaphor, but it's a potent one in business: catching big clients, or “fish.” The idea is that if you're able to "catch" one, your business will grow, or be sustained, as a result. The underlying belief that you need...

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